Berlin, Germany, with 3.4 million inhabitants, has 17 Starbucks locations - five times the density per inhabitant of Australia. It is especially ironic that Starbucks would be more popular in European cities than in Australia, considering this quote from Australia's The Age newspaper:
Management expert Professor John Roberts said Starbucks clashed with a culture heavily influenced by stronger brews brought in by European immigrants.
No comments:
Post a Comment