- Old Town Square
- Prague Astronomical Clock
- Charles Bridge
- Prague Castle
- Franz Kafka's Birthplace
- Jan Hus Monument
- The Powder Gate
- Church of Our Lady before Týn
- Maisel Synagogue
- Church of St. Gallus
- U Fleků
- Wax Museum Prague
- Zoo Praha
- Wallenstein Palace
- Starbucks Coffee
- Estates Theater
- Prague Lookout Tower
- St. Vitus Cathedral
- Laterna Magika
- Hard Rock Cafe Prague
- Municipal House
- Sex Machines Museum
- Old Town Bridge Tower
- Ariadne Night Club
- Church of Our Lady of the Snows
- Captain Nemo
- Jazz and Blues Lounge Bily Konicek
- Troja Castle
- Zizkov Television Tower
- Monastery of the Infant Jesus of Prague
- Erotic City
- Palace Gardens below Prague Castle
- Prague Public Transport Museum
- Tuscany Palace
- Lobkowicz Palace
- Tesco
- Pevnost Vyšehrad
- Goldfingers
- Toy Museum
- Loreta
- Darling Cabaret
- Sitka Water Tower
- Vitkov National Monument
- Botanical Gardens
- Il Toro Negro
- K5 Relax Club
- Kolkovna
- Allegro
- DUPLEX
Saturday, March 27, 2010
Popular Places in the Nelso Prague iPhone App
Top 30 Czech Hotels on Nelso in 2010
Based on page views, these are the most popular Czech businesses in the accommodation category since January 1, 2010.
- Buddha - Bar - Hotel Prague
- Hotel AXA
- Olšanka Hotel
- Hotel Intercontinental Praha
- Hotel Barceló Old Town Praha
- Orea Hotel Pyramida
- Grand Hotel Pupp
- Golf Centrum Čechie
- Guercino
- Grand Hotel Brno
- Radisson SAS Alcron Hotel
- Hotel Restaurant Libuse
- Dinitz Kosher Hotel Prague
- Caravan Camping
- Ski Penzion Kvilda
- Golfový areál KASKÁDA (Golf Club Brno)
- Hilton Prague
- Park Inn Hotel
- Restaurace & Hotel U medvídků
- Chata Jizerka
- The Augustine Hotel
- ACE - hostel Prague 1
- Hotel Central
- Pension Kakrda
- Chata Pod Bukovcem
- Plus Prague Hostel
- Penzion U Slunce
- Apartment Ski Resort Pec
- Hotel Kings Court
- Pinocchio - hotel, discoclub
Wednesday, March 24, 2010
Progress in Budapest
Photography and data collection in Budapest is going well, and we now have listings in over 150 categories. Within a few weeks, our coverage of Budapest will be better than our coverage of Prague.
Wednesday, March 10, 2010
Nelso Bratislava iPhone App already #7 in Slovakia
Despite being in the App Store for less than 24 hours, our new iPhone app for Bratislava is already #7 in the Travel category. This isn't much of a surprise - there's not a lot of competition for Bratislava apps currently, and we're the only ones offering a free app.
This is a "beta" release; we still have thousands of business photos to process for Bratislava, and we don't have the app localized into Slovak yet. But we wanted to release it as soon as possible, to judge the demand for an app for a small (Bratislava has a population of about a half million people), less touristy city than Prague.
This is a "beta" release; we still have thousands of business photos to process for Bratislava, and we don't have the app localized into Slovak yet. But we wanted to release it as soon as possible, to judge the demand for an app for a small (Bratislava has a population of about a half million people), less touristy city than Prague.
Thursday, March 4, 2010
What might a "sponsored listing" on Nelso be worth?
The only advertising on the Nelso sites currently is Google AdSense. We use AdSense because it is very easy to implement, and doesn't require us to sell advertising directly.
However, in certain markets (e.g. the Czech Republic, Hungary) we feel that it would be far more profitable to sell advertising directly, and the most obvious way to start is with "sponsored listings". A sponsored listing is essentially selling preferred placement to businesses. For example, a business would always appear as the first result for "burgers", even if they were not the closest result based on the search area of the user.
Every major local search site sells sponsored listings, including Yelp, Yahoo! Local, Qype, and the Yellow Pages.
We've decided that we should do the same (sell sponsored listings), which leaves us with two questions to answer:
As for #1, the easiest was to test this is to choose some business and place them first for searches relevant to their business category. In early January, we did exactly that with the business listing for the Jama Pub in downtown Prague.
As can be seen in the graph, page views for Jama increased 3x from the time we put Jama at the top of search results (early January), while page views for another popular pub in Prague, U Zlatého Tygra remained relatively stable1.
As for #2 (how much we should charge), I still have no idea what this increase in traffic is worth to a business. What we'll do is set the price very low to start - 20 EUR per month. If you're interested in buying a sponsored listing on Nelso (3 months minimum), send us email at info@nelso.com.
1 Don't read too much into the graph above. U Zlatého Tygra still gets far more traffic than Jama. The graph only shows the relative change in traffic over the last few months.
However, in certain markets (e.g. the Czech Republic, Hungary) we feel that it would be far more profitable to sell advertising directly, and the most obvious way to start is with "sponsored listings". A sponsored listing is essentially selling preferred placement to businesses. For example, a business would always appear as the first result for "burgers", even if they were not the closest result based on the search area of the user.
Every major local search site sells sponsored listings, including Yelp, Yahoo! Local, Qype, and the Yellow Pages.
We've decided that we should do the same (sell sponsored listings), which leaves us with two questions to answer:
- What effect does it have to place a business first in search results?
- How much should we charge?
As for #1, the easiest was to test this is to choose some business and place them first for searches relevant to their business category. In early January, we did exactly that with the business listing for the Jama Pub in downtown Prague.
As can be seen in the graph, page views for Jama increased 3x from the time we put Jama at the top of search results (early January), while page views for another popular pub in Prague, U Zlatého Tygra remained relatively stable1.
As for #2 (how much we should charge), I still have no idea what this increase in traffic is worth to a business. What we'll do is set the price very low to start - 20 EUR per month. If you're interested in buying a sponsored listing on Nelso (3 months minimum), send us email at info@nelso.com.
1 Don't read too much into the graph above. U Zlatého Tygra still gets far more traffic than Jama. The graph only shows the relative change in traffic over the last few months.
Wednesday, March 3, 2010
Nelso a winner at Prague Seedcamp
Nelso was one of the winners of the "popular vote" at Prague Seedcamp on March 2, 2010. Other winners were FX Bees, Middlemachine, Preryskop, and Trustyard.
The Seedcamp blog has more coverage of the event.
The Seedcamp blog has more coverage of the event.
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